Leveraging the power of Web 2.0
ZION can help you build a Social Media Strategy that reflects your unique brand and culture and meets your business goals and objectives. We will clearly define your target audience, research where they are interacting and engaging, and build an effective and results-oriented program for connecting with them online.
A successful social media marketing strategy will encourage interaction and build relationships. 93 percent of people active online fully expect companies to be present in social spaces and be willing to have a conversation with them. Social media marketing is no longer optional, let our team of local Social Media Marketing experts leverage social media and help your business grow.
How do we get results?
From established social networking sites like Facebook, Google + and Twitter to the fast growing contenders like Instagram, Pinterest & LinkedIn, ZION can help you build and manage your company or product profile online. We will partner with you to create innovative content that inspires your target prospects and customers to connect with your organization. We will help your company build a loyal group of followers who are waiting to hear from you. Don’t let your competition leave you in the dust, join the conversation today.
ZION helps you create a blog that engages your customers and prospects while furthering your company’s mission and business objectives. A corporate blog is a marketing asset and therefore, an asset to your business. Properly executed, a blog will continue to drive traffic and leads to your business over time and is a due diligence process that is not a short term experiment, but a long term investment.
By delivering fresh, compelling, keyword-rich, original content you will bring users back to your site on a regular basis, helping increase awareness for your brand and driving your site up in ranking. In addition to gaining search engine ranking and generating leads, blogs engage your current customers and place you in a position to provide thought leadership to your industry, strengthening your brand.
You can’t grow what you can’t measure
Additionally, we can help you monitor your brand online. We will keep track of the conversations going on about your brand, product, or market, and make sure you are a part of it. We will give you a clear picture of your online reputation and advise you as to policies and procedures that are critical in preparing to respond quickly and effectively to issues encountered online.
ZION’s online marketing campaigns deliver both measurable revenue as well as ancillary brand building benefits for your company. We will help you define clear measurable goals in order to measure Return on Investment.
Social Media Marketing increases sales & lets your customers talk about you!
On average fans spend an additional $71 on products for which they are fans compared to those who are not fans. Fans are 28 percent more likely than non-fans to continue using the brand. Fans are also 41 percent more likely to recommend a fanned product to their friends.
Each visitor becomes one of three things; a browser, an influencer or a transacting customer. A transacting customer delivers immediate financial impact which can be measured as ROI. Browsers and influencers are measured as ancillary even though they directly affect your financial bottom line, just not in the immediate sense. Their value falls into the category of non-actualized potential.
ZION will help you realize the value of your social media marketing campaigns and will deliver ROI you can count on.
Best of all, ZION is fully transparent. Successful social media marketing doesn’t have to be a mystery.